The Challenge

AdventHealth wanted to reinforce its leadership in breast-cancer surgery during Breast Cancer Awareness Month by championing First to See. First to Save. — driving awareness, trust, and patient consultations.

Purple Crayon showcased AdventHealth as the first hospital system in Florida to use Clarix Imaging’s 3D breast-cancer surgery technology, producing on-camera content with Dr. Cox to highlight how clarity and precision lead to better decisions and stronger patient confidence.
We created platform-ready videos and social content that demonstrated true clinical leadership and positioned AdventHealth at the forefront of innovative breast-cancer care.